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Planning disaster risk communication to support early warning and early action

Disaster Risk Communication Hub
Simple guidance and practical tips for practitioners

The risk communication hub aims to support practitioners - from any sector - who are planning public risk communication strategies with the general public. The guidance will help maximise investments in risk communication by:

  • Designing communication that reflects behavioural science and informed decision-making among populations.
  • Collaborating with practitioners across disciplines to prepare effective public communication strategies and content.
Collage with human hands shaking based on the teamwork concept.
Why disaster risk communication?
Media and communication can not only disseminate early warnings, but also prompt informed dialogue and shift how people think, feel and act in response.
The process
BBC Media Action recommends a basic process to guide disaster risk communication, with four phases and related activities that circulate in a continuing loop.
The principles
Three cross-cutting principles apply across this process: collaboration with actors from different sectors, creativity to overcome challenges, and learning for consistent advancement.
What if disaster communication started before the disaster?
ands pulls a thread from a tangled ball. Concept of problem solving and eliminating uncertainty.
1. Understand
Take time to assess the people, problems and context related to your topic – including the local media and communication context.
Collage with a woman's hand holding a light bulb. The collage is based on the study and education concept.
2. Plan
Consider exactly what you aim to achieve with your communication, how it will happen, and why you think it will work.
Collage with hands holding speech bubbles based on the concept of communication.
3. Do
Communicate in ways that reach and resonate with diverse audiences and support your specific aims.
Collage on the checklist concept
4. Improve
Learn from what worked and what did not, over the short-term and longer-term.
GAR logo
GAR2022: Our world at risk
This report explores how governance systems can evolve to better address the systemic risks of the future. It offers valuable recommendations for designing systems that consider how human minds make decisions about risk.
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Case study
Location: Kenya Tanzania, United Rep of Uganda
In this project, media aimed to inform communities of what services the government is meant to provide to them as tax payers during extreme weather events so that local chiefs, community reps and residents can demand services they are entitled to.
  • BBC Media Action
Case study
Location: Bangladesh
This project's aim was to give the cyclone victims an opportunity to talk about their experiences and ask questions
  • BBC Media Action
Case study
Location: Tanzania, United Rep of
This episode was a special community discussion. Through using the Haba Na Haba programme, BBC Media Action's flagship governance programme in Tanzania, disaster risk reduction was adressed from a governance angle.
  • BBC Media Action
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Graphic drawing communication with a thought
Anni Fordham
When emergencies strike, clear communication saves lives. Yet, accessing critical information remains challenging for many culturally and linguistically diverse communities.
A lone fisherman on the east coast of Barbados during COVID-19 shutdown.
Christal Benjamin
There is an urgent need to scale up and integrate good practices for early warning and early action in Barbados, and other Small Island Developing States in the Caribbean and around the world.
Busy streets of Kingston Jamaica
Nicole West-Hayles
When extreme weather events strike, why do some people disregard official warnings and take apparently unnecessary risks?
Concept of colourful speech bubbles
Risk communication
Resources to help communications professionals develop effective strategies and craft compelling content about disaster risk.
Letters of scrable
The DRR Glossary
Get to know the key terms of disaster risk reduction and hazards that might cause disasters.
UNDRR
About PreventionWeb
PreventionWeb is the global knowledge sharing platform for disaster risk reduction (DRR) and resilience.

Hazards do not have to turn into disasters.

To break the vicious cycle of "Disaster, respond, recover, repeat.", we need a better understanding of disaster risk, in all its dimensions.