| Country | Bangladesh |
| Duration | One 50-minute episode within an ongoing TV programme on governance |
| Budget | N/A for a one-off episode (Approximately £700,000 / year) |
| Context | Cyclone Sidr made landfall in Bangladesh on November 15, 2007, causing large-scale evacuations. At least 3,447 deaths were blamed on the storm, with some estimates reaching 15,000. |
Aims Intended Outcomes | To give the cyclone victims an opportunity to talk about their experiences and ask questions |
| Activities | Media: TV episode on regular national discussion programme Questions from the audience include:
Responses from authorities pointed out the importance of people also assuming responsibility for responding to warning systems when they were alerted and not remaining at home to protect assets. During this episode, there was an exchange between audience members, the moderator and a government official that touched on the roles and responsibilities of stakeholders around issuing early warnings and taking early action. Ideally, these conversations would happen well before a severe event occurred and allow time for conversations to unfold and roles and responsibilities to be explored, agreed, and acted upon before severe events occur. Villager: My name is Rehana... I lost my three children along with my husband... I did not hear the announcement of the cautionary signal. The signal was announced through loud speakers on the previous day, but we did not perceive that this terrible disaster would happen. So, we stayed inside our house. We came out of the house when it was broken down. We took shelter in the house of my grandfather-in-law. We had to stand on the cot. The water rushed into our houses very quickly. Moderator: Didn't you hear earlier that a storm was likely to happen? Villager: We did but we did not believe it. My husband was a shopkeeper. He could not go to the market for two days; that is why he could not hear about the signal very clearly. The cautionary signal was announced through loud speakers on Wednesday and the cyclone hit on Thursday night. Moderator: Why didn't you go to the cyclone shelter after hearing the cautionary signal? Villager: The cyclone shelter is far away from my home. Moderator: How far it is? How much time does it take to go there on foot? Villager: It takes half an hour. Moderator: So, it is not very difficult to go there. Saving life is much more important than walking for half an hour. Villager: But the roads were covered with fallen trees. The tidal wave also flooded the area very quickly. So, we could not get enough time to go to the cyclone shelters. If the water came slowly, no life would be lost. Moderator: Nobody told you to go to the cyclone shelters? Villager: No, nobody came to tell us anything. Moderator: [After talking with others from the village] So, none of you from the Rainda village went to the cyclone shelter. Talukdar Abdul Khaleque (Awami League leader and a former minister for Relief and Disaster Management affairs), Rainda village of Sharonkhola was severely damaged by the cyclone. But none of them went to the cyclone shelters (we have talked to three persons of the village). What is the problem? Talukdar Abdul Khaleque: In the light of my experience I want to say that the people of the coastal area do not want to leave their house even after hearing the weather forecast. They want to stay at their home to the last moment because they think that if they take shelter in the cyclone shelter leaving their homes, their wealth may be lost. They start to go to the shelters at the eleventh hour when the storm starts to wreak havoc on them. They also fall in accident at that time. |
| Impact | Not measured |
Watch and Listen |
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Country and region
Bangladesh
Themes
Disaster risk communication
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