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Monitoring and indicators

Depending on what you want to measure, you can gather data through surveys, focus groups, interviews and/or observation.

You can also use feedback loops to gather monitoring data, though their primary purpose is to make iterative changes to content whereas monitoring data is used to evaluate performance against objectives.

Table 1 shows example indicators that are SMART: specific, measurable, achievable, relevant and time-bound.

GOAL: The target population takes actions that reduce flood risk. Project can demonstrate that the changes it has brought about have helped people to make better risk-informed decisions.

ObjectivesIndicatorBaseline

Month 1 (Target versus actual)
Midline

Month 12 (Target versus actual)
Endline

Month 24 (Target versus actual)
Verification method
Knowledge% of listeners report understanding risk information providedLocal quantitative evaluation (baseline/midline/endline)
Risk perception% of listeners are confident in their ability to to take action to reduce flood risk
Attitudes% of listeners who believe there is a real risk of flooding
Decision making% of listeners who report that the communication helps them to make better weather- related and risk- informed decisions
Practice/behaviour% of listeners who report taking a recommended action to prepare for heavy rainfall
Table 1: Example disaster risk communication indicators