Risk perception and communication in times of crisis

From Spanish Flu to coronavirus disease 2019 (COVID-19), International Organisations, governments, civil society organisations, and companies have had to manage the risks perceived by their main stakeholders and communicate about their corrective actions to their core constituencies, audiences, or clients. Yet, their narratives are often too complex or too simplistic; hence they are unsuccessful. Why is this so? How do successful advocacy organisations adapt to the current situation? What lessons can be drawn from history? This webinar will explore the importance of trust and clear narratives in times of crisis.

Time: 12:30 (Geneva)