'Businesses must take the initiative in dealing with disaster'

The guardian asserts that corporate investment in the resilience of developing countries makes sense on economic as well as humanitarian grounds, "currently businesses are playing a limited role (though one that we value highly). Frankly, this is a missed opportunity for them. They have a real chance to future-proof local communities, related to their businesses, helping to build resilient communities, suppliers, customers, employees and future markets."

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